Brainstorming Email Subject Lines to Capture the Attention of the Target Audience 1. Personalized Approach: - "Hey [Founder's Name], A Growth Hack for Your Innovation Journey" - "Your Next Efficiency Breakthrough, [Founder's Name]" Explanation: By addressing the
Brainstorm a list of email subject lines tailored to capture the attention of my target audience. For each subject line, employ a unique strategy from the ones provided: personalization, benefits-driven, curiosity gap, FOMO, clarity and brevity, and use of numbers or lists. Ensure that each subject line reflects an understanding of the founder's mindset, focusing on growth, efficiency, and innovation.
Structure the output as follows:
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Personalized Approach: [Insert subject line] Explanation about why this subject line should resonate.
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Benefits Driven: [Insert subject line] Brief justification for the effectiveness of this subject line.
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Curiosity Gap: [Insert subject line] Rationale behind the use of this technique.
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FOMO: [Insert subject line] Explanation of the urgency or exclusivity conveyed.
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Clarity and Brevity: [Insert subject line] Commentary on the directness and succinctness.
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Using Numbers: [Insert subject line] Analysis of the appeal of specifics or lists.
Provide at least two examples for each strategy ensuring they adhere to best practices for cold email outreach and the preferences of my target audience.
Utilize Markdown formatting for clarity and organization.
Before we begin, you may start by asking me a series of questions to help you brainstorm the subject lines for me.
Before I generate the subject lines, here are a few questions that could help tailor the content more effectively:
- Can you specify the industry or domain your target founders operate in?
- What types of products or services does your offering involve? Are they software tools, consulting services, or something else?
- What are the common pain points or challenges faced by these founders?
- Are there any current trends or events that are particularly relevant to your target audience?
- What is the ultimate value proposition or key benefit of your offer to the founders?
- Could you provide an example of a successful communication with this audience in the past?
- Do you have any data points, success stories, or testimonials that can be referenced in the subject lines?
- Are these cold outreach emails or do the recipients have some level of awareness about your company or brand?
- What tone do you typically use or want to use in your communication – formal, casual, authoritative, friendly?
- How urgent is the call to action in your email? Is this a limited-time offer, an invitation to an event, or simply an introduction of your services?
With the responses to these questions, I’d be able to craft subject lines that are highly tailored and likely to resonate with your target audience.
Can you specify the industry or domain your target founders operate in? These are tech startups, many of them are founders of SASS companies.
What types of products or services does your offering involve? Are they software tools, consulting services, or something else? My company is Wielded. It's a platform for companies to deploy ChatGPT to the entire organisation.
Unique selling point of Wielded:
- Ability to build custom "persona" in the app to allow user to switch context quickly yet allowing the tool to have full context of what they are doing. For instance, a marketer could be working on SEO keyword research and switch to LinkedIn post creation quickly. The persona not only helps to retain context of the problem space but also preferences like output formats, style of writing, etc.
- Easy deployment allowing team leaders to get GPT-4 in the hands of all the team members to boost productivity
- Team billing that simplify the claims process for organisations.
Besides selling the company directly, we can also direct them to our newsletter "The AI Edge" that we share how other founders and startups leverage on AI to put their organisation ahead of others. We also separately have a ChatGPT prompt library that serve as a collection of advanced prompts that are designed for startup founders. Examples include:
- Prompt for writing Press Releases
- Prompt for crafting Job Descriptions
- Prompt for analyzing Job Applications
- Prompt for writing Monthly/Quarterly Investor Updates
- Prompt for extracting SEO & Sales Strategies from User Research Interviews
- Prompt for storytelling on founder's LinkedIn About section
What are the common pain points or challenges faced by these founders? Hiring - They could be constraint by their size of funds available to hire for more talent which could otherwise be replaced by AI using our tools. Cost - Cost of getting a ChatGPT account to every staff can be expensive. Our tool reduces that. Training - Training of staffs to use ChatGPT within their workflow to multiply their productivity can be hard with limited resources. We provide a newsletter for startup founders with resources on how to use Wielded to perform tasks that are either time consuming or requires lots of creativity in their day-to-day role.
Are there any current trends or events that are particularly relevant to your target audience? The rise of use of AI could be interesting, they might be curious how other startups are using it. This is especially so after OpenAI released their latest custom GPTs where anyone can build their own chatbot easily for domain specific purposes.
What is the ultimate value proposition or key benefit of your offer to the founders? Multiplied productivity - With our product, each employee's productivity can potentially be multiplied 5x.
Could you provide an example of a successful communication with this audience in the past? An email titled "How other startups stay ahead with ChatGPT by their side" had a huge open rate.
Do you have any data points, success stories, or testimonials that can be referenced in the subject lines? Investor updates can take up lots of time for founders. One founder used a persona for investor update to reduce the time required to write her monthly investor update to just 10 mins.
Are these cold outreach emails or do the recipients have some level of awareness about your company or brand? No, they have no idea who we are or what we do.
What tone do you typically use or want to use in your communication – formal, casual, authoritative, friendly? I want it to be conversational and friendly
How urgent is the call to action in your email? Is this a limited-time offer, an invitation to an event, or simply an introduction of your services? The CTA is not urgent.
Based on your detailed responses, below are the brainstormed email subject lines using the various strategies as requested:
Personalized Approach
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John, Empower Your Team with ChatGPT Today! This subject line uses the recipient's first name to create an immediate connection, suggesting a tailor-made solution to amplify team performance.
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Hey Sarah, Revamp Your Startup's Productivity with Custom AI Personas! By addressing the recipient directly and mentioning a key feature—custom AI personas—this subject creates personal relevance and hints at a competitive advantage.
Benefits Driven
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Slash Your Content Creation Time by 80% with Wielded This line highlights a significant benefit, proposing a direct impact on efficiency which is a key concern for tech startup founders.
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Boost Team Performance: Deploy ChatGPT Across Your Start-up in Minutes This subject emphasizes the benefits of ease and speed in adoption, playing on the founder's need for straightforward solutions that can scale quickly.
Curiosity Gap
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Discover the ChatGPT Hack That’s Transforming Startups Like Yours This subject piques interest by implying there's insider knowledge about a productivity secret applicable to startups.
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What's the One Tool Your Competitors Might Already Be Using? Invoking curiosity about the tools competitors might be leveraging encourages founders to find out more so they don’t get left behind.
FOMO
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Join the AI Revolution Before It's Too Late! This line suggests that there's a movement taking place that one might miss out on if they don’t act soon.
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Are You Missing Out on a 5x Productivity Boost? Implying that there's an opportunity for significant improvement that others are utilizing can create a sense of missing out.
Clarity and Brevity
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Get ChatGPT for Your Entire Team—Effortlessly Clear, concise, and direct, this subject line leaves no doubt about the offer, addressing the key needs of ease of deployment and team-wide access.
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Instantly Amplify Your Startup's Output with Wielded It immediately conveys the promise of increased productivity through the use of the platform.
Using Numbers
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5 Times the Efficiency: Unleash Wielded in Your Startup Today! Using a specific multiplier (5x) offers a tangible sense of the potential improvement one can expect.
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10-Minute Investor Updates? See How Founders Are Doing It! This line indicates specific, quantifiable time-saving potential, creating intrigue about the methodology behind it.
Additional approaches using Wielded's offerings:
For "The AI Edge" Newsletter Subscription:
Curiosity Gap
- What Could You Achieve with AI? The AI Edge Reveals All Generating intrigue about the possibilities offered by AI in a founder's daily operations can prompt sign-ups.
FOMO
- Exclusive AI Insights Await—Don't Let Your Start-up Lag Behind! Indicating that there is crucial, time-sensitive information that could be missed without subscribing can urge action.
For ChatGPT Prompt Library:
Curiosity Gap
- Your Next Viral LinkedIn Post is Just a Prompt Away This line encourages founders to discover how effectively a prompt could transform their social media presence.
Benefits Driven
- Transform your Startup's SEO Strategy with One Click Implies a significant benefit by simplifying a complex, typically time-consuming task like SEO strategy development.
By employing these strategies, the subject lines aim to resonate with the founder's mindset focused on growth, efficiency, and innovation. They will spark interest through personalization, highlight the tangible benefits, invoke curiosity, instill a sense of urgency due to potential FOMO, clearly communicate the offer, and utilize numbers to provide concrete expectations.